Pantene Silver Expressions, Purple Shampoo and Hair Toner, Pro-V for

It's back! Care for your silver hair with the same Pantene Pro-V Silver Expressions Shampoo you know and love, now with a fresh new look. This paraben-free and silicone-free purple shampoo brightens and corrects gray, white, and silver hair to bring back its original look and tone. But how? Thanks to its purple pigment, it's able to neutralize the yellow tones your hair absorbs from the world around it.

She's embracing her silver, letting her beauty and confidence shine through. Her hair is stunning, radiant, and a reflection of who she is inside and out.

You can embrace yours, too. Care for your silver hair with Pantene Pro-V Silver Expressions Shampoo. This ultraviolet, anti-brass cream shampoo brightens and corrects yellow tones in gray, white and silver hair.

Q: What hair type is Pantene Pro-V Silver Expressions Shampoo meant for?

A: Pantene Pro-V Silver Expressions Shampoo works on all hair types, but is made for white, gray, or silver hair.

Q: How do I use Pantene Pro-V Silver Expressions Shampoo?

A: Massage the creamy shampoo into your hair taking special care to hit the brassiest areas. Then, let it set in for 3–5 minutes before rinsing.

Q: Is Pantene Pro-V Silver Expressions Shampoo safe for daily use?

A: Yes, this toning shampoo is free of parabens and silicones and is gentle enough to use every day.

Want more silver and less gold? The Pantene Pro-V Silver Expressions Purple Shampoo you love is back with a brand new look. This purple-pigmented cream reduces dullness*, giving you a brighter, more toned look. Purple can color-correct or neutralize excess yellow, bringing back your original tone. After youve finished blaming sunshine, pool time, and even your tap water for adding brassiness, pick up your purple shampoo. It works wonders for gray, white, and silver hair. Lather up daily, or as you see fit, always making sure to leave it in for 3-5 minutes for the best results. Meanwhile, enjoy the luxurious scent of lotus flowers. Now you're on your way to another #greathairday.